Customer experience vs compliance: can you have both?

Customer experience vs compliance: can you have both?

Zara Chechi

Reading time:

5 min

Or are you trying to have your cake and eat it? 

In fintech, onboarding can sit at the intersection of two competing priorities: customer experience and compliance. Improving one can sometimes mean slowing down the other. 

Customers want a fast, easy start: sign up, verify their identity and get going in minutes. Compliance teams have a different responsibility: making sure the right checks happen to prevent fraud, financial crime and regulatory breaches.

Both are essential, but they don’t always move at the same speed. 

For a long time, verification processes relied heavily on manual review. For businesses, this approach helped meet regulatory obligations, but it also introduced operational challenges like delay in onboarding process and inconsistent review times. 

From a customer’s perspective, this can feel uncertain. Upload a document, wait for approval, maybe provide another one, the process isn’t always predictable. 

And when onboarding is the first interaction someone has with a product, that uncertainty can shape how they experience the entire service. 

The shift towards automated verification

One way fintech companies are addressing this challenge is through automated identity verification. 

At Altery, onboarding includes automated checks supported by partners like Sumsub. These tools help verify identity in a way that’s faster, but still aligned with regulatory expectations. 

In practice, that usually means combining a few key steps: 

  • Document verification: Checking government-issued ID (like passports, national ID cards or driving licenсes) to confirm it’s genuine and hasn’t been tampered with. 

  • Biometric checks: Matching a selfie (or short video) to the ID document to confirm the person is physically present and the rightful holder. 

  • Risk and background screening: Running checks against relevant databases as part of a broader risk-based approach. 

  • Proof of address: Verifying where someone lives using supported documents. 

The thing about automation is that it doesn’t eliminate compliance oversight. Instead, it’s able to handle routine verification steps more efficiently for lower risk client types, so compliance teams can focus their attention on complex cases

So…is it actually better?

It depends on how it’s implemented. 

Done well, automation can improve both sides: 

  • Faster onboarding for customers

  • More consistent, scalable processes for compliance teams

  • Fewer manual bottlenecks

  • Clearer audit trails 

But speed alone doesn’t equal a good experience. 

The balance between transparency and speed

A fast process that’s confusing is still frustrating. 

Clarity is just as important as speed, especially in onboarding, where customers are being asked to share sensitive information. For fintechs like Altery, onboarding isn’t just a compliance step. It’s one of the first interactions customers have with the product. And first impressions matter. 

When verification processes clearly explain what’s needed, and why, customers are more likely to trust the process, even if additional information is required.  

Small improvements in transparency can significantly change how customers experience compliance checks. 

Instead of feeling like a barrier, verification starts to feel like a natural part of joining a secure financial platform. 

So, can you have both? 

The tension between compliance and customer service isn’t going away. But the assumption that one must come at the expense of the other is increasingly being challenged. 

With better verification technology, smarter risk-based processes and better communication with customers, fintech companies are finding ways to make onboarding both secure and straightforward

When compliance is designed well, it doesn’t just protect businesses, it helps build the one thing every financial platform ultimately depends on: trust



This article is for informational purposes only and reflects our operational experience.

Altery Ltd., registered in England and Wales under company number 06984177, with registered office at One Canada Square, Office 24, Hgs 24, London, England, E14 5AB, is authorised by the Financial Conduct Authority as an Electronic Money Institution (FCA Firm Reference Number 901037).
Electronic money services are regulated under the Electronic Money Regulations 2011.
Client funds are safeguarded in accordance with FCA requirements, not the Financial Services Compensation Scheme (FSCS).
You may verify our authorisation on the Financial Services Register.


Altery EU Ltd., registered in Cyprus under company number HE 415141, with its registered office at Andrea Kariolou, 38 Agios Athanasios, 4102, Limassol, Cyprus, is authorised and regulated by the Central Bank of Cyprus as an Electronic Money Institution under the Electronic Money Laws of 2012 and 2018 (Licence No. 115.1.3.61).
Altery EU Ltd. is currently in its early access stage and is available to a limited group of users. Client funds are safeguarded in segregated accounts in accordance with applicable legislation.
You may verify our authorisation on the Central Bank of Cyprus public register.

All rights reserved. © 2026

Altery Ltd., registered in England and Wales under company number 06984177, with registered office at One Canada Square, Office 24, Hgs 24, London, England, E14 5AB, is authorised by the Financial Conduct Authority as an Electronic Money Institution (FCA Firm Reference Number 901037).
Electronic money services are regulated under the Electronic Money Regulations 2011.
Client funds are safeguarded in accordance with FCA requirements, not the Financial Services Compensation Scheme (FSCS).
You may verify our authorisation on the Financial Services Register.


Altery EU Ltd., registered in Cyprus under company number HE 415141, with its registered office at Andrea Kariolou, 38 Agios Athanasios, 4102, Limassol, Cyprus, is authorised and regulated by the Central Bank of Cyprus as an Electronic Money Institution under the Electronic Money Laws of 2012 and 2018 (Licence No. 115.1.3.61).
Altery EU Ltd. is currently in its early access stage and is available to a limited group of users. Client funds are safeguarded in segregated accounts in accordance with applicable legislation.
You may verify our authorisation on the Central Bank of Cyprus public register.

All rights reserved. © 2026

Altery Ltd., registered in England and Wales under company number 06984177, with registered office at One Canada Square, Office 24, Hgs 24, London, England, E14 5AB, is authorised by the Financial Conduct Authority as an Electronic Money Institution (FCA Firm Reference Number 901037).
Electronic money services are regulated under the Electronic Money Regulations 2011.
Client funds are safeguarded in accordance with FCA requirements, not the Financial Services Compensation Scheme (FSCS).
You may verify our authorisation on the Financial Services Register.


Altery EU Ltd., registered in Cyprus under company number HE 415141, with its registered office at Andrea Kariolou, 38 Agios Athanasios, 4102, Limassol, Cyprus, is authorised and regulated by the Central Bank of Cyprus as an Electronic Money Institution under the Electronic Money Laws of 2012 and 2018 (Licence No. 115.1.3.61).
Altery EU Ltd. is currently in its early access stage and is available to a limited group of users. Client funds are safeguarded in segregated accounts in accordance with applicable legislation.
You may verify our authorisation on the Central Bank of Cyprus public register.

All rights reserved. © 2026

Altery Ltd., registered in England and Wales under company number 06984177, with registered office at One Canada Square, Office 24, Hgs 24, London, England, E14 5AB, is authorised by the Financial Conduct Authority as an Electronic Money Institution (FCA Firm Reference Number 901037).
Electronic money services are regulated under the Electronic Money Regulations 2011.
Client funds are safeguarded in accordance with FCA requirements, not the Financial Services Compensation Scheme (FSCS).
You may verify our authorisation on the Financial Services Register.


Altery EU Ltd., registered in Cyprus under company number HE 415141, with its registered office at Andrea Kariolou, 38 Agios Athanasios, 4102, Limassol, Cyprus, is authorised and regulated by the Central Bank of Cyprus as an Electronic Money Institution under the Electronic Money Laws of 2012 and 2018 (Licence No. 115.1.3.61).
Altery EU Ltd. is currently in its early access stage and is available to a limited group of users. Client funds are safeguarded in segregated accounts in accordance with applicable legislation.
You may verify our authorisation on the Central Bank of Cyprus public register.

All rights reserved. © 2026